EET page 2

ETHICS:

Ecology is one of the brand's priorities. Sébola therefore applies an eco-design approach to its entire collection.  We explain it on the homepage: "discover eco-design ".

The aim of eco-design is to reduce the product's carbon footprint throughout its lifecycle:  from the raw material used to the end of a garment's life.  We have done extensive research to offer items that have less of an impact on the environment.  A specialised design office carried out Lifecycle Analyses on our products, scientifically calculating the pollution caused during production, transport, use etc and then comparing it with standard clothes.  The results are highly encouraging and with our customers' support, we will continue this approach where there is huge room for improvement.
Sébola has also chosen suppliers that strictly abide by International Labour Organisation rules (the GOTS certification supervising the lifestyle collection's production in Turkey), and decided to make the sportswear range in Roubaix in France.

AESTHETICS:

Sébola's aim is to introduce its vision of sporting and lifestyle fashion.  Fashion designers, graphic designers and artists worked on the cuts, patterns, prints and colours to offer a personal and original range of sportswear and lifestyle clothes.  And this is just the beginning!  Limited series of artists' visuals are also on the agenda.

TECHNICAL:

Sportswear is increasingly sophisticated.  The fabrics, cuts and finishings are now more technical in nature. Sébola has taken this evolution into account and what's innovative about our sports range is that we offer both technical and ecological products.  So in addition to being eco-designed, our clothes are high performance and comfortable with lightweight fabrics that breathe and are made with plain seams.